Tag: Games By Apollo

Newly exposed to the rapidly expanding video game industry, Dallas businessman Patrick Roper files incorporation papers for a new video game manufacturer, Games By Apollo. Having started a video game company, Roper places ads in local newspapers seeking programmers to make games for the Atari VCS. In one year of operation, Roper – seeing the much better-funded Activision as his primary competition – overproduces all of Apollo’s nearly dozen titles, leading to a round of price cuts on the company’s products.

Only a year old, Texas-based video game software company Games By Apollo folds after most of its programmers defect to form their own company. With most of the games produced by Apollo now going for bargain-basement retail prices, and none of them exactly topping the sales charts, Games By Apollo becomes a prime specimen of a company that formed simply to grab a piece of the Atari VCS fad.