The hazards of live launch coverage

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    Earl
    Earl
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    We’ve all gotten used to the really slick live launch coverage from the likes of SpaceX, Blue Origin, and so on. Europe’s ArianeSpace has tried to hump the leg of that trend, but this launch coverage from July 7th shows that, in trying to stick to the tightly-scripted coverage complete with CG rockets showing what’s going on once the booster is no longer visible to cameras…the PIO doing the announcing needs to be kept abreast of major developments such as the fact that the rocket has exploded, destroying the payload, and that all is not going as well as the animation shows.

    The actual launch occurs about 14 minutes in, and the whole thing is just kind of forehead-slappingly painful to watch by the time you reach the end.


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