Disney’s requirements for the new ‘Star Wars’ movie have angered some movie theaters
According to The Wall Street Journal, movie theaters can show “The Last Jedi” only if they agree that Disney gets 65% of ticket sale revenue, which is the largest cut a studio has ever asked from theaters. They also have to show the movie in their largest auditoriums for at least four weeks.
Ignoring these terms would lead to Disney charging the theater an additional 5% (so that means Disney would take 70% of sales).
I wonder if this could lead to repercussions for Disney’s less attractive movies. I can see a scenario where the theaters are saying “Fine. We’ll pay your damn 65% for Star Wars but we’re paying less for your movies that aren’t blockbusters. Or maybe we won’t show those movies at all and show movies from other studios instead.” The Star Wars franchise will last only so long. Five or ten years down the road Disney may find itself in a world of hurt if it is unable to get the concessions it is currently getting due to Star Wars.