Cupertino businessman Larry Jones incorporates Mythicon, a new video game software publisher focused entirely on providing games for the Atari VCS. With the knowledge that the market for VCS software is already becoming flooded, Mythicon’s business model involves selling games for a price point just under $10 each, and distributing them in grocery stores and drug stores rather than the usual retail chain outlets. Only three games – all three regarded as some of the worst yet produced for the VCS – are released before Mythicon closes up shop.
